Drake Set to Launch Canadian Arm of LeBron’s Uninterrupted Digital Platform

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Drake become a part owner and promoter for Uninterrupted Canada as he unlocks doors north of the border for James’ sports media brand, launched in 2015 and now expanding internationally. The star-fronted Canadian arm, to be led behind the scenes by CEO Scott Moore and chief content officer Vinay Virmani, like its U.S. counterpart will allow Canadian athletes to speak directly to fans via content from video shorts to features.